Fashion Marketing & Management Degrees

The Fashion Marketing and Management program will prepare students for a career in the retail and wholesale fashion industry. Focusing on behind-the-scenes operations, students learn the importance of production, marketing, advertising and business administration. They gain a big picture understanding of the marketplace and what it takes to succeed there.

Fashion marketing is the business that moves the world's fashions from designers' showrooms to the retail floor and into the hands of consumers. Through lectures from industry professionals, special field trips, projects, and internships, students gain an in-depth knowledge of the apparel industry and fashion cycles. Students are trained in a comprehensive range of disciplines including fashion merchandising, fashion coordination, buying and textiles, small business management, advertising techniques and marketing strategies, retail management, and visual merchandising. In the process they can learn about everything from retail buying, window dressing and producing fashion shows to public relations and consumer behavior. Most programs give special attention to consumer behavior and its role in dictating trends and predicting purchasing patterns. Others explore new and exciting opportunities in online retailing, electronic retailing, and catalogue development as alternatives to traditional retailing.

Graduates are prepared for entry-level jobs in the fashion industry such as Management Trainee, Sales Representative, Assistant Manager, Manufacturer's Representative, Assistant Merchandise Buyer, and Stylist.

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Below are the Fashion Marketing and Management Degrees offered by the schools reviewed on this site. Find the Degree Program you are interested in, request information, and get started today!

Certificate in Fashion Design & Merchandising

Associates in Fashion Merchandising
Brooks College (Long Beach)
Brooks College (Sunnyvale)
Kaplan Career Institute - ICM (Pittsburgh)
International Academy of Design and Technology (Chicago)
International Academy of Design and Technology (Seattle)
Lehigh Valley College (Center Valley)
Pace Institute (New York)
Sanford-Brown College (Hazlewood)
Tucson Design College (Tucson)

Associates in Fashion Marketing
American InterContinental University (Atlanta, Buckhead)
American InterContinental University (Los Angeles)

Bachelors Degree in Fashion Marketing
American InterContinental University - (Buckhead, Fort Lauderdale, Los Angeles)
The Art Institute of Pittsburgh - Online Division (Online)

Bachelors in Fashion Merchandising
International Academy of Design and Technology (Chicago)
International Academy of Design and Technology (Seattle)
Westwood College (Online)
Westwood College (Denver North, Denver South, Inland Empire)

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READ SOME OF OUR GREAT FASHION ARTICLES >>

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